News Corp.

Here is the latest subscriber-only feed from @SWMSTweet:

SWMS Analysis: Publishers are Software Companies
Thursday, August 20, 2009
 
 
Publishers are software companies. We don't often think of them that way. Increasingly we should, because where a publisher's software development goes, editorial opportunity follows.
We know you're busy but consider budgeting time to play with the following:
 

SWMS Analysis: Three Rising WSJ Video Stars
Monday, August 03, 2009
 
You know the video work of WSJ.com's Andy Jordan and AllThingsD's Katie Boehret. What about Lauren Goode, Courtney Banks and Marisa Taylor? Ever pitch them a video idea? Considering their ease on camera and the types of products they review, perhaps you should.

Don't drop your Factiva subscription just yet. Google News's byline search capability -- announced last week -- often yielded faulty results and was frustrating to use during SWMS testing.