Fast Company

SWMS Teleconferences - Register Now!

Register for these upcoming SWMS Editorial Teleconferences below:

Tues. Sep. 14 Tyler Gray, deputy editor, Fast Company
Tues. Sep. 21 Wade Roush, SF editor, Xconomy
Thurs. Sep. 23 SWMS Tech Edit Spotlight on GigaOM Network
Tues. Sep. 28 SWMS Tech Edit Spotlight on editorial packaging
Tues. Oct. 5 SWMS Tech Edit Spotlight on successful product launches
 

 

Want to see more? Apply for a 30-day free trial! Send e-mail to christy at mediasurvey dot com for details.

SWMS Tech Edit Spotlight: Infographics

Pitching infographics is a great new way to get edit attention.

But there's an art to it. The data must be newsworthy. PR must understand edit workflow. But the payoff can be sweet.

We've studied this topic for a year or more. Here's the state of the art.

Want to see more? Apply for a 30-day free trial! Send e-mail to christy at mediasurvey dot com for details.

SWMS Reporter's Notebook: Byrne, Buley, Vascellaro

Former BusinessWeek.com editor-in-chief John A. Byrne today announced his new California-based start-up -- C-Change Media Inc.

Want to see more? Apply for a 30-day free trial! Send e-mail to christy at mediasurvey dot com for details.

SWMS Coverage Analysis: TechCrunch50, Part 1

SWMS Coverage Analysis: TechCrunch50, Part 1
Wednesday, September 16, 2009
 
How many media members will cover your event if you let 'em in free?

Want to see more? Apply for a 30-day free trial! Send e-mail to christy at mediasurvey dot com for details.

SWMS Editorial Teleconference: Michael Fitzgerald, freelancer

Michael Fitzgerald
Freelancer
June 2009

Thoughtful and articulate, Michael Fitzgerald is a kind of journalist that journalism cannot survive without. He is a storyteller, who ties together disparate elements to engage and entertain a casual reader. As a freelancer, Michael did well in 2008. But publications keep missing their ad page forecasts, and editors are starting to accumulate pieces that they've purchased but have no room to run -- at least in print. PR pros have a vested interest in heeding Michael's words and helping him -- and all storytellers -- to be successful.

Want to see more? Apply for a 30-day free trial! Send e-mail to christy at mediasurvey dot com for details.

Fastest, Slowest Tech Edit Sites

If you enjoy quick-to-load tech edit web sites, you'll want to experience PCWorld.com, PCMag.com and CNET.com.

Want to see more? Apply for a 30-day free trial! Send e-mail to christy at mediasurvey dot com for details.

SWMS Research and Insight: The 2009 SWMS "Bucket List"

Themes for the narrative: examples from Forbes, Fortune and Fast Company.

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BusinessWeek Proudly Announces Engagement Index Success

The latest SWMS Tech Media This Week podcast is now posted. Listen here (9:18).

Want to see more? Apply for a 30-day free trial! Send e-mail to christy at mediasurvey dot com for details.

Reader Comments: Who Cares?

Can an article truly succeed if readers don't comment? If not, then Forbes, Fortune, Fast Company and the Wall Street Journal have a lot of work to do.

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Paul Hochman, NBC Today Show

Paul Hochman, technology editor
NBC's Today Show
March 2009

Few tech influencers have the reach of Paul Hochman.

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